Valuing customer portfolios with endogenous mass-and-direct-marketing interventions using a Stochast

Esteban-Bravo, M., Vidal-Sanz, J. M., & Yildirim, G. (2014). Valuing customer portfolios with endogenous mass and direct marketing (...). Marketing Science, 33(5), 621-640.

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MERCEDES ESTEBAN-BRAVO JOSE M. VIDAL-SANZ GöKHAN YILDIRIM

Product Proliferation Strategies and Firm Performance: The Moderating Role of Product Space Complexi

Barroso, A., & Giarratana, M. S. (2013). Product proliferation strategies and firm performance: The moderating role of product space complexity. Strategic Management Journal, 34(12), 1435-1452.

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ALICIA BARROSO M. GIARRATANA

Stakeholder Pressure on MNEs and the Transfer of Socially Irresponsible Practices to Subsidiaries

Surroca, J., Tribó, J. A., & Zahra, S. A. (2013). Stakeholder pressure on MNEs and the transfer of socially irresponsible practices to subsidiaries. Academy of Management Journal, 56(2), 549-572.

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JOSEP A. TRIBÓ JORDI SURROCA SHAKER ZAHRA

When does ownership matter? Board Characteristics and Behavior

Desender, K. A., Aguilera, R. V., Crespi, R., & GarcÍa‐cestona, M. (2013). When does ownership matter? Board characteristics and behavior. Strategic Management Journal, 34(7), 823-842.

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KURT DESENDER R. AGUILERA R. CRESPI M.A. GARCIA-CESTONA

Understanding trust

Sapienza, P., Toldra‐Simats, A., & Zingales, L. (2013). Understanding trust. The Economic Journal, 123(573), 1313-1332.

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ANNA TOLDRÁ PAOLA SAPIENZA LUIGI ZINGALES

Necessity as the Mother of "Green" Inventions: Institutional Pressures and Environmental Innovations

Berrone, P., Fosfuri, A., Gelabert, L., & Gomez‐Mejia, L. R. (2013). Necessity as the mother of ‘green’inventions: (...). Strategic Management Journal, 34(8), 891-909.

PASCUAL BERRONE ANDREA FOSFURI L. GELABERT