At UC3M Business, we are delighted to announce that our colleague Vladimir Melnyk has been promoted to Associate Professor of Marketing. Vladimir earned his doctorate in Marketing and Consumer Behavior from Wageningen University. His research focuses on communication strategy, consumer decision-making, advertising, social influence and peer pressure, and consumer adoption of innovative products.
The Reclassification Committee of UC3M Business publishes the updated list of scientific journals
The list classifies scientific journals by quality, in order to guide the research activity of the department.
December 2, 2022
