At UC3M Business, we are delighted to announce that our colleague Vladimir Melnyk has been promoted to Associate Professor of Marketing. Vladimir earned his doctorate in Marketing and Consumer Behavior from Wageningen University. His research focuses on communication strategy, consumer decision-making, advertising, social influence and peer pressure, and consumer adoption of innovative products.
The UC3M’s Master’s in Finance has received recognition from the prestigious CFA Institute.
The CFA Institute’s University Affiliation Program recognizes academic institutions that incorporate at least 70% of the CFA® Program Candidate Body of Knowledge™ (CBOK) into their curricula.
February 5, 2024
