“Can retail sales volatility be curbed through marketing actions”
November 30, 2015
Prof. Esteban-Bravo and Vidal-Sanz publish in Marketing Science
May 6, 2016
Otras publicaciones seleccionadas
The article Search for Yield has been accepted for publication in Econometrica
Martinez‐Miera, D., & Repullo, R. (2017). Search for yield. Econometrica, 85(2), 351-378.
November 25, 2016
Valuing customer portfolios with endogenous mass-and-direct-marketing interventions using a Stochast
Valuing customer portfolios with endogenous mass-and-direct-marketing interventions using a Stochast
November 30, 2015