Work by Vladimir Melnyk, François A. Carrillat, and Valentyna Melnyk Accepted for Publication in Journal of Marketing
The article performs a meta-analysis of published research on how social norms shape consumer behavior.
June 18, 2021
January 17, 2022
MiM 2019 Video
Other news
Jaime Bonache Appointed Fellow of the Center for International Human Resource Studies
The appointment by the prestigious institution of Pennsylvania State University is in recognition of Professor Bonache’s contribution to the field of international human resource management.
November 17, 2021
New editorial by José Penalva on the SPACs phenomenon
Professor Penalva’s commentary on this new way of listing new companies on the stock exchange can be read on the online blog Nada Es Gratis.
June 4, 2021
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